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How to Add Funds to Your Facebook Ads Wallet (Step-by-Step Tutorial)

Managing a Facebook Ads campaign requires good budget control. However, many advertisers face a common issue: automatic and repeated daily charges on their bank card, which makes expense tracking difficult and increases fees.


👉 Good news: Facebook Ads allows you to manually add funds to your wallet, a simple and effective method to better control your spending—especially if you use a PaySika Visa card.


🔎 What is the Facebook Ads Wallet?


The Facebook Ads wallet is the prepaid balance used by Meta to run your ads.

When you add funds, Facebook automatically deducts advertising costs from this balance.

👉 As long as your wallet has funds, your campaigns will continue running without interruption.


✅ Why Add Funds Manually to Your Facebook Ads Wallet?


Before the tutorial, here are the key benefits of this method 👇

🔹 1. Better Control of Your Advertising Budget

  • You decide in advance how much you want to spend
  • No surprise automatic charges
  • Ideal for fixed budgets (e.g., 20,000 FCFA per week)

🔹 2. One Payment = Fewer Fees

  • By adding a lump sum, fees are paid only once
  • Unlike daily charges that can generate multiple consecutive fees

🔹 3. Protection for Your PaySika Card

  • Avoid repeated charge attempts
  • Reduce the risk of card blocks or payment failures
  • Perfect for keeping your PaySika card fully under control 💳


🧭 Tutorial: How to Add Funds to Your Facebook Ads Wallet

Step 1: Log in to the Ads Manager

  • Log in to your Facebook account
  • Go to the Ads Manager (Meta Ads Manager)
  • Click on All tools


Step 2: Access payment settings

  • Select the ad account at the top of the page


Step 3: Access the advertising wallet


  1. On the Account page, scroll down and locate the Funds section
  2. Click on Add funds
  3. Enter the desired amount

👉 Example: 50,000 FCFA

  1. Select your PaySika Visa card
  2. Confirm the payment


✅ The amount is instantly credited to your Facebook Ads wallet.


Adding funds to your Facebook Ads wallet is a simple but essential step to ensure the continuity and effectiveness of your advertising campaigns.

By adding funds manually, you maintain full control over your budget and avoid unnecessary interruptions.

👉 Proper wallet management is the key to successful Facebook advertising.

Updated on: 31/12/2025

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